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Marketing material: flyers, leaflets and booklets in numerous printouts with recipes and the story behind Irish Mist i.e. 'The secret of O'Donchu' by Maurice Walsh;
including advertisement material from North America;
2 Christmas cards signed by John Williams

Blue labels (1950s - 1980s) for the countries Bahrain, Australia, Canada, Germany (Canadian Forces), Heublein Ltd. (USA), H. M. Forces (WAAF stores)

Two Kodac carousels, one: historic/relaunch (1980s)

Visitors Book, 1967 – 1987

National Horse Show of America, Irish Mist Challenge Cup, Winner Van Rapoport, 1964-1966;
Gold Medal Award Ljubljana, Yugoslavia, 1966, 1967;
Dinner meal flight to NY;
D.J. Williams, B. Halstead, D. Lloyd;
O’Connor Square late 1990s;
Men on table with DEW bottle and boxes with Irish Mist in background, 1999;
Photos: “Moondance” on Grand Canal, 1989;
Frangelico Marketing Conference, Canale 1998;
Group photos in front of distillery;
Holiday photos with Irish Mist, 1985;
Irish Honey Show, 1967;
Portrait photos of Jaffray and Williams;
Visit of Mayor Dublin Robert Briscoe in New York;
Exhibition of international posters, 1967;
Desmond Williams at home in Screggan, in the herb garden in Screggan;
Shop window displays & St. Patricks Day displays

Miscellaneous material concerning companies peripherally related to the Williams Group.

Bottling of the different liqueurs: Creme de Menthe, Chocolate Mint, Advocat, Chocolate, Coffee and Citron